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Business Transformation Coach
I help managers in tech and R&D navigating AI disruption to shift from execution mode to leading with trust.


I'm a Business Transformation Coach who has worked inside major tech transformations at Scania, Traton, and H&M Group. PCC certified through ICF, I serve managers in software and product development organizations. I've seen both sides: managers under pressure who shift to micromanagement, and team members suffering under them. I don't offer generic programs—I help managers develop real leadership.
Implement tailored Scrum frameworks that drastically improve project delivery times and team coordination.
Cultivate leadership skills that inspire and drive teams towards Agile excellence and innovation.
Streamline business operations with custom-designed Agile processes, ensuring scalability and sustainable growth.
I've coached inside major transformations at Scania, Traton, and H&M Group, and that's where I saw the real problem. Managers told me: 'There's so much pressure from above. I've shifted to micromanaging because I don't know what else to do.' Team members said: 'My manager doesn't listen. When cost optimization hit, everything shifted to control and metrics. I realized: managers caught between executive pressure and team needs don't have safe space That's why I coach—to give them that space.
Six months of 1-on-1 coaching to help you shift from control to trust-based leadership. You'll develop a repeatable leadership approach, rebuild team engagement, stop attrition, and gain recognition from your team and boss. Investment: €4,500. The result: teams that re-engage, stay, and move from survival mode to growth.

