Make a T-Chart or use Word or Excel table. On the left-hand side list what the employer is looking for if there is a job description available. On the right-hand side, list the skills that you have and try to make a match with what you have done in your past and how it fits with that specific role. If there isn’t a job description, speak to people and build that network. Try to find people that work or have worked in that particular company or in that industry. They may be able to provide some insights into the key attributes that are most important in hiring for that position.

There are online tools that people can use to find the ideal keywords for resumes. You can add in the job description and it will tell you the percentage of the match between you and your prospective job. If the percentage is too low, you can change some of the wording or review the description again. You can look at sites that give you insight into ATS tools like Jobscan as well.